Internet Marketing Matrix

All about Pinging

2005-12-29T08:18:00.000-08:00

The definition of Pinging is simple!

It is just like knocking on doors and saying 'Yo! I've a webpage here that has great content... check it out!'

And you can do Pinging at the various Blog Directories like Pingomatic

The spider goes down these directories, notices it is fresh, and indexes it.

Important Stuffs About Pinging

Extracted from 7 Day Internet Marketing MiniCourse Please get signed up to view the full content

Old method used by Search Engine Optimization specialists to get search
engines to notice websites
Now, that does NOT look pretty... and if you are using Blogger, chances are, you will end up being shut down. Blog and Ping blogs are usually known as throwaway blogs.

All about RSS

2005-12-29T07:42:00.001-08:00

At a glance...

RSS
* Is a Content Delivery Channel which allows easy delivery of internet content to your target audiences.

* A benefit for RSS is that it eliminates a large part of the external noise and shortcomings of other delivery channels, such as e-mail.

RSS Feeds
* RSS Content is delivered via RSS Feeds

RSS aggregator
* A special downloadable program required by a user in order to view RSS Content.

* It allows us to subscribe to RSS Feeds .

* It reads the RSS Feeds periodically reads the RSS Feeds to update their latest content

* After installing an RSS aggregator, the user needs to add the link to your RSS feed in to his aggregator to view your content.

* When you update your RSS feed, the user is notified by that through his RSS aggregator, making the content immediately available to him, without it having to face any SPAM filters and other obstacles on the way.

Subscribe To Comments

2005-12-29T07:17:00.000-08:00

I've learnt of this interesting plug-in which allows readers to recieve notifications of new comments that are posted to an entry

If your reader has opted to receive follow up comments after theirs, they are basically inviting you to email them via the comments.

I am not telling you to harvest their e-mails and add them to your mailing list. What I am saying is, leave a comment after theirs.

If you’re really convert, you can probably promote your product, affiliate link, or another website without their noticing, as long as your comment remains on topic.

Of course, this means you’d have to promote commenting on your blog and create content worthy of comment.

Download it here:
http://txfx.net/code/wordpress/subscribe-to-comments/

Link
http://www.optiniche.com/blog/

AdSense Definition

2005-12-28T08:49:00.000-08:00

Page Impressions
Page Impressions mean the total number of times your webpage was loaded. It is definity possible to have 100 impressions that 1 person surfed, or 100 people surfed 1 page.

Definition II A page impression is counted each time an ad unit is displayed on apublisher's site, and are used when calculating reports for your account.If you do not have ads on every page of your site, your page impressionsmay not be equal to the number of times your website was visited.

Page CTR and Click
Click is the physical number of clicks. CTR stands for click-through rate.It's the total clicks divided by page impressions in percentage form.

Definition II Page CTR stands for 'click-through-rate' - your CTR is the number ofclicks an ad unit receives divided by the number of times the ad unit isshown (impressions).Page CTR is not the same as the clicks you receive. Your Page CTR is areporting tool which allows you to see the effectiveness of your ads.

eCPM
CPM means Cost Per 1000 impressions. Effective CPM tells you statistically how much you earn per 1,000 impressions. If I earned$10 on 1000 impressions, then my eCPM is $10 per 1000 impressions.Personally I don't look at this statistic.

I prefer doing a similar calculation with total earnings per click (EPC). So if I earned $10 with 15 clicks, my effective EPC is 100 divided by 15,meaning to say that each visitor was worth $0.67 to me.

Definition II Effective CPM, or eCPM, is only a reporting feature which does not represent payments to you. Your eCPM allows you to see what your pages are earning in comparison to other pages or forms of advertising. Your eCPM is figured by dividing your earnings by page impressions in thousands. Forexample, if you earned $180 from 45,000 impressions, your effective CPMwould equal $180/45, or $4.00. This can then be compared to other forms of advertising revenue.

You can also find these definitions, along with the definitions of other commonly used terms, at https://www.google.com/adsense/glossary .

Stuart Tan

2005-12-28T06:58:00.000-08:00

Stuart Tan was the guy who got me started in Internet Marketing in early 2005. I have learnt many Internet Marketing fundamentals from him to the extent of signing up for his free tutorials and minicourses on his website

He is personally charismatic I must say and his Internet Marketing Tutorials are kept extremely fundamental, comprehensible, simple and step-by-step.

For those newbie Internet Marketers or contemplating to be an Internet Marketer, I highly recommend Stuart and his resources for a start!

*PS: Do you know that Stuart is bringing in Stephen Pierce to Singapore in 2006 to conduct an Internet Marketing Seminar?

*PPS: Do go and sign up for Stuart's FREE 7 day Internet Marketing minicourse. It is really informative and contains the essence which is superb for Internet Marketers who are starting out.

*PPPS: Did I tell you that the 7 day Internet Marketing minicourse will be given a pricetag in 2006? So what are you waiting for? Grab the chance and go for it!

*PPPPS: I promise to attend one of Stuart's Internet Marketing seminars, =)